Keys to the Pest Control Business Model
While the pests themselves are rather unpleasant, there’s a lot to like about the pest control business model. While there is no such thing as a guarantee, a pest control business is one of the safest businesses you could buy, own, and run. This is, of course, if you run the right model. If you don’t know what you’re doing, you’re not going to have a lot of success with your pest control business. Here are some keys to the pest control business model.
Unwavering Demand
Perhaps the most crucial aspect of the pest control business model is that it can depend on steady business. Of course, results may vary depending on where your business is and you can never count on X amount of jobs every month. But, on a macro level, the demand for the services of pest control businesses is stable. First, you’re not subject to the whim of fads. Until such time that cockroaches in your kitchen and earwigs in your basement becomes fashionable, you can rest easy that people will always want what you’re selling: a pest free environment.
Second, the pest control business is largely recession resistant. Of course, the state of the economy affects all business models, but the pest control business does not often suffer at the whims of the economy. Pest control is not a luxury service like a spa or a fancy restaurant. Pest control is not even a matter for discretionary income like house painting or a home cleaning service. If you have pests, you need to get rid of them. Unless you have absolutely no money, you’re going to find a way to pay to get those bed bugs out of your bed or those mice out of your attic.
Repeat Business
The pest control business model calls for repeat business. This means you have to keep your customers happy. You might have to go the extra distance or be painfully nice but it will pay off. Some infestations are a one-time thing. After the necessary cleaning, spraying, and dusting, the pests should be gone. But other pests are cyclical, even seasonal. They come back. And many large buildings budget for annual pest control services. Getting contracts such as these are central to a successful pest control business model.
Work with Anybody
Another great thing about the pest control business model is that it’s flexible in terms of with whom you can work. Residential units, commercial locations, and government buildings all require pest control. This means that pest control businesses are not limited to a single customer base. Though, keep in mind that doing certain jobs might require certification, eg: GSA, CMAS, etc.
Low Overhead Costs
There isn’t a lot of overhead expenditure required within the pest control business model. You can run a pest control business out of your home and without any employees, if you want. All you really need is an appropriate vehicle and the right equipment and chemicals. And the right knowhow. But learning everything there is to know about pest control and the pest control business model on your own could take a year of Sundays. That is why it is best to buy a pest control franchise.
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To learn how the Pestmaster business model works, please contact us today.
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